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Creative Commons is a non-profit organisation that provides alternative licenses to Copyright. Creative Commons licences allow individuals to identify how they wish their content to be attributed, reused, remixed and/or shared.
Each of the four main Creative Commons licences are described below
You let others copy, distribute, display, and perform your copyrighted work - and derivative works based upon it - but only if they give you credit.
You let others copy, distribute, display, and perform your work - and derivative works based upon it - but for noncommercial purposes only.
You let others copy, distribute, display, and perform only verbatim copies of your work, not derivative works based upon it.
You allow others to distribute derivative works only under a license identical to the license that governs your work.
The licenses may be used in conjunction with each other, for example:
This licence means you are allowed to redistribute, both commercially and non-commercially, as long as it is passed along unchanged and in whole, with credit to you.
More information on the licenses can be found here. Details on how to license different types of content (multimedia and more) can be found here. The video (right) is a very clear explanation of the licences in action.
How and Where do I search for Creative Commons Licensed Content?
The most straightforward source for Creative Commons Licensed content is to use the Creative Commons search engine. This way, you can select whether you're looking for images, music or video.
Flickr Advanced Search is my favourite place to find Creative Commons images, however you must remember to select the box underneath which says 'Only search within Creative Commons-licensed content' (see below), or you will just be carrying out a regular Flickr search.
The Noun Project for searching for icons - perfect if you are creating an infographic or presentation.
Vimeo allows you to search for creative commons licensed videos. Choose which license you would like to find content under, then click browse. From there, click the magnifying glass to search within results.